The Business Model Canvas was proposed by Alexander Osterwalder based on his earlier book: Business Model Ontology. It outlines nine segments which form the building blocks for the business model in a nice one-page canvas. You can find a detailed explanation in his bestselling book "Business Model Generation". Osterwalder articulates how to use the visual language of his business model canvas framework, and shares stories of how this approach helps organizations of all sizes to better create, deliver and capture value. Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Business Model Canvas Method to the madness of entrepreneurship An introduction Alex Osterwalder “Running a crappy friterie around the corner takes. Alexander Osterwalder is on Facebook. Join Facebook to connect with Alexander Osterwalder and others you may know. Facebook gives people the power. WHAT IS A BUSINESS MODEL CANVAS? The Business Model Canvas, developed by Alexander Osterwalder, is a visual representation of current or new business models, generally used by strategic managers. The Canvas provides a holistic view of the business as a whole and is especially useful in running a comparative analysis on the impact of an increase. Osterwalder invented the Business Model Canvas, Value Proposition Canvas, Culture Map, and Business Portfolio Map, to help business people with practical tools to help address important strategic jobs. He simplifies the strategy development process, turning complex concepts into digestible visual models. Business Model Generation by Alexander Osterwalder & Yves Pigneur Book Review Content: Business Model Generation. Business Model Generation by Alexander Osterwalder & Yves Pigneur is not the type of book that you read and put away, but one that you reference Dr. Alexander Osterwalder is the lead author of the international bestseller Business Model Generation, passionate entrepreneur, and demanded speaker. He co-founded Strategyzer, a software company specializing in tools and content for strategic management and innovation. A global standard used by millions of people in companies of all sizes. You can use the canvas to describe, design, challenge, and pivot your business model.